Use Converly with Usercentrics

Usercentrics is a popular consent tool, particularly with European businesses. It shows your visitors a cookie banner and stops tracking scripts from running until they say yes.

Converly works with Usercentrics, so visitors who accept marketing cookies are tracked as normal and visitors who decline aren't tracked at all.

To set it up, follow the instructions below:

Step 1: Add Converly as a service in Usercentrics

Usercentrics works with services rather than individual scripts, so the first step is to add Converly as a service.

Log in to your Usercentrics admin and go to Service Settings. Create a new custom service (Usercentrics calls this a custom data processing service, or DPS), name it Converly, and put it in the Marketing category. Then save and publish your changes.

Important: Write down the exact name you gave it. You'll need it in the next step, and it has to match exactly, including capital letters.

Step 2: Link your Converly code to that service

The next step is to find where you pasted the Converly code on your website (usually your website builder's head code box, or a header code plugin on WordPress). It should look something like this:

<script src="https://js.converly.io/v1/loader.js?key=YOUR_SITE_KEY"></script>

Simply add 2 things to the start of the code, type="text/plain" and data-usercentrics="Converly", so it looks like this:

<script type="text/plain" data-usercentrics="Converly" src="https://js.converly.io/v1/loader.js?key=YOUR_SITE_KEY"></script>

If you named the service something other than Converly in Step 1, use that name instead.

Important: Make sure NOT to change anything else in the code, especially the part after key=. That's the key that is unique to your site, and if it changes, Converly won't track anything.

Then save your changes and publish your site.

Step 3: Test it works

That's it! The final step is to test it, and it only takes a couple of minutes.

First, open a new incognito window (or private window) and go to your website. When the cookie banner appears, decline marketing cookies. Then submit a test entry through one of your forms.

Now open the Activity page in Converly. The test entry should NOT appear there, because Converly never ran for that visitor.

Next, close that window, open another new incognito window, and go to your website again. This time accept marketing cookies (or click accept all), then submit another test entry. Head back to the Activity page, and this time the test conversion should show up within a moment.

If both of those happen, your cookie banner is holding Converly back properly.