Install Converly on Google Tag Manager

Add the Converly code to a Google Tag Manager site so it can track form fills and bookings.

Last updated 2026-05-17

Google Tag Manager lets you manage tracking code without editing your site directly. You add the Converly code as a Custom HTML tag that fires on every page.

Step 1: Copy your install code

In Converly, click Install in the left sidebar and copy the code shown at the top. It is unique to your site. See Install Converly for the full walkthrough.

Step 2: Add it to Google Tag Manager

Open your Google Tag Manager container. Go to Tags, click New, and choose the tag type Custom HTML. Paste your Converly code into the box. Under Triggering, choose All Pages so it loads everywhere. Save the tag, then click Submit to publish the container.

The Google Tag Manager screen where head code is added
Paste your Converly code into Google Tag Manager's head code area.

Check it works

Submit a test entry through a form on your site, then open the Activity page in Converly. If the code is installed correctly, the event shows up there within a moment.

Paste your own code

Any code shown in a screenshot is only an example. Always paste the exact code from your own Install page, which contains the key that is unique to your site.